Building Solid Traffic With Backlinks
Many companies put up a web sites with the hope of attracting new clients from the growing web communities. What usually happens is they get nothing for their time, trouble or their cost. There are reasons that websites attract visitors and there are also reasons they do not.
A web site is not in itself an advertisement. Its an advertisement space or web realestate and nothing more
No one has a website listing directory delivered like a newspaper, The closest thing to that are the search engines.In fact, no one will go to your site unless you specifically invite them. which is why a web site actually needs to be actively marketed, in other words you need to advertise your website with either
Pay-per-click strategies, give-aways or by attracting visitors by more astute methods like Back-links obtained from other websites and suitable online authority sites
Anyone starting a website business needs to build traffic to that site. Its really that simple.
There are a lot of great ways to do this and each one has a specific aim. However the overall intent of web based advertising is to build authority in their niche. Generally speaking, authority is earned in a multitude of ways and some are more effective than others in this regard. Now search engines grant Page rank to authority sites based upon certain criteria. Popularity with other websites is one such measure of a websites success in the eyes of the search engines. Volumes have been written about how to earn website authority but frankly what you are told depends upon the person that you ask!!
Absolutely the best way that a website can show popularity is for other websites to link to that site. This is achieved by the other website having a “back-link” to your site.
Backlinks are essentially a silent form of endoresement from one website to another. But some are worth much much more than others.
For example, if you are the website owner of Website A and someone is browsing your site, then it is possible that this person will see a hyperlink or an advertisement for Website B and they click that link and go visit the other site from your site. This is a backlink from website A to website B.
Backlinks are also referred to as “in-bound links”, “one way links” and even “reciprocal links” because most GOOD authority websites demand a link to them from you beforethey are willing to grant you one from them, hence the name reciprocal.
Many of the links that websites have are designed to create a path to another website or resource that take visitors from one website to another. These links are usually grouped together on a links page especially set aside for them or in a resource section of the website that is itself linked on the first page.
Blogs can also put links in the sidebar or directly in a post depending on the nature of the link etc.
The important thing to note is that backlinks have the potential to bring visitors to your website. Once visitors come to your web site, you can turn them into clients, product sales, newsletter subscribers, commissions and a whole lot more.
So why are backlinks so effective in building site authority?
1. Traffic – lots of traffic.
The obvious, is direct traffic to your site. which can become sales for you.
2. SEO
when done correctly, “backlinking” can sky-rocket your search engine rankings and eventually brings even more “Organic” traffic which is the Nirvana of most website owners.free traffic, there is nothing quit like free traffic
3.Long term benefits.
Backlinks can create consistent visitors and consistant expectations in terms of your revenue stream. Sending out newsletters and giving talks often bring you immediate “bursts” of traffic. Bursts of traffic are great, but require you to make those additional efforts in order to continue to get that traffic. Backlinking builds a steady, consistent, and predictable stream of traffic that keeps coming without additional effort on your part.
4. The snowball-effect.
Creative backlinking strategies can create a situation where your web site is attracting more backlinks without you doing any work at all. Which makes the site self promoting and therefor Automated, at least for some traffic strategies.
So in the eyes of the search engines, your website’s “worth” increases exponentially with its increasing popularity measured by the number of backlinks that it has accumulated over time. So basically each backlink raises the popularity of your web site. It’s like having a huge following on twitter for example, The more followers you have the more people want to follow you. Its one of the most basic fundamental human traits, and stems from our most basic tribal instincts.
As your page rank rises so does the overall Authority of your website, that is recognised and rewarded by the search engines. Which is why building backlinks is one of the fastest and most profitable strategy for growing your business.
There are numerous ways to build backlinks and my next post will deliver the fastest and most effective method that can amass literally hundreds of links in just a few days. So watch for the next post in a day or so. Until then share your backlinking strategies with others by leaving a comment below this post.
hi I think there are more ways to get high page ranks than with just backlinks, article marketing works, using the page rank of ezine articles and article directories. A Squidoo lens is also an easy way as well as posting on Forums like the warrior forum and others that has high rankings. It is just takes a lot of time and you can outsource it if you are making some earnings.
Joe, You are of course correct in your assessment.
Backlinks are just one of a host of methods available to derive your traffic from.
They are by no means the only way.
Interesting article. Were did you got all the information from…
It is true that backlinks not only create direct traffic but also traffic from searh engines.. We can expect direct traffic from the forum signatures.. If you an elite member in any forum , it is obvious that people will look at your signature and hence traffic.. Apart from that with right use of anchor text , we can expect out website on first page of google for that keyword…
Hello. Great job. I did not expect this on a Wednesday. This is a great story. Thanks!
Great blog. Thanks for the interesting article. Will send others your way.